Privacy Policy

Privacy Policy

MellowPaws operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated online shopping experience for pet supplies for dogs and cats.

MellowPaws is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, disclose, store, and process your personal information when you visit, use, make a purchase, contact us, or otherwise interact with our website and services.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing any part of our website or services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies, relates to, describes, or can reasonably be linked to you or another person.

Personal information does not include information that has been anonymized, aggregated, or de-identified so that it cannot reasonably identify or be linked to you.

Depending on how you interact with our store, where you live, and what services you use, we may collect or process the following categories of personal information:

  • Contact details, including your name, billing address, shipping address, phone number, and email address
  • Order and transaction information, including products viewed, added to cart, purchased, returned, exchanged, or cancelled
  • Payment-related information, including payment method details, transaction confirmation, billing information, and payment processor records
  • Account information, including username, password, account settings, saved preferences, and related account details
  • Customer support information, including messages, emails, order issue details, photos, documents, or other information you provide when contacting us
  • Device information, including browser type, device type, operating system, IP address, network information, and unique identifiers
  • Usage information, including pages viewed, products viewed, cart activity, referral source, search activity, clicks, interactions, and website navigation behavior
  • Marketing and advertising information, including email preferences, ad interactions, cookie identifiers, and information used to measure or personalize advertising

We collect only the information reasonably necessary to operate our store, process transactions, provide customer support, improve our services, comply with legal obligations, prevent fraud, and support marketing or analytics where permitted by law.

2. Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, place an order, contact us, subscribe to emails, submit a request, or otherwise provide information
  • Automatically through our website, including through cookies, pixels, tags, analytics tools, log files, and similar technologies
  • From service providers, including Shopify, payment processors, shipping carriers, fraud-prevention tools, analytics providers, customer support tools, and ecommerce applications
  • From business partners or third parties, including advertising networks, marketing partners, social media platforms, and other tools used to operate or improve our store

We are not responsible for information independently collected or processed by third-party platforms, services, websites, or applications that we do not own or control.

3. How We Use Your Personal Information

Depending on how you interact with MellowPaws, we may use your personal information for the following purposes:

Provide, Operate, and Improve the Services

We use your personal information to:

  • Process and fulfill orders
  • Process payments
  • Arrange shipping and delivery
  • Provide order confirmations and shipping updates
  • Handle returns, refunds, exchanges, or cancellations
  • Maintain customer accounts
  • Remember your preferences
  • Provide customer support
  • Improve our website, products, and shopping experience
  • Recommend products or personalize your experience where permitted

Marketing and Advertising

We may use your personal information for marketing and promotional purposes, including:

  • Sending promotional emails, where permitted
  • Showing online advertisements
  • Measuring advertising performance
  • Understanding customer interests
  • Personalizing product recommendations or ads
  • Retargeting visitors who viewed products or added items to cart

You may opt out of promotional emails at any time by using the unsubscribe link included in our emails.

Even if you opt out of marketing communications, we may still send non-promotional messages related to orders, account activity, policy updates, customer service, or legal matters.

Security and Fraud Prevention

We may use personal information to:

  • Detect, prevent, and investigate fraud
  • Protect our store, customers, and payment systems
  • Verify transactions
  • Prevent unauthorized account access
  • Identify suspicious, unsafe, illegal, or malicious activity
  • Enforce our Terms of Service and policies

If you create an account, you are responsible for keeping your login credentials secure. We recommend that you do not share your username, password, or account access details with anyone.

Customer Communication

We use your personal information to communicate with you about:

  • Orders
  • Shipping
  • Returns or refunds
  • Customer support inquiries
  • Product issues
  • Policy updates
  • Account-related matters
  • Privacy requests

Legal and Compliance Purposes

We may use personal information to:

  • Comply with applicable laws and regulations
  • Respond to valid legal requests
  • Cooperate with law enforcement or government agencies where required
  • Enforce our agreements and policies
  • Resolve disputes
  • Protect our rights, property, customers, store, and services

4. How We Disclose Personal Information

We may disclose personal information to third parties for legitimate business, operational, legal, or commercial purposes, including:

  • Shopify, which hosts and powers our ecommerce store
  • Payment processors, to process transactions securely
  • Shipping carriers and fulfillment partners, to deliver orders
  • Customer support tools, to respond to inquiries
  • Analytics providers, to understand website performance
  • Marketing and advertising partners, to measure and personalize advertising
  • Fraud-prevention and security providers, to protect our store and customers
  • Professional advisors, where necessary for legal, tax, accounting, or business purposes
  • Government authorities or law enforcement, where required by law or valid legal process
  • Business transfer parties, in connection with a merger, acquisition, restructuring, bankruptcy, sale of assets, or similar business transaction

We may also disclose information when you direct us to do so, consent to the disclosure, or interact with features that involve third-party platforms, such as social media tools or external checkout integrations.

Third-party partners may process personal information according to their own privacy policies. MellowPaws is not responsible for the independent privacy practices, security measures, data handling, or policies of third parties that we do not control.

5. Relationship with Shopify

Our store is powered by Shopify.

Shopify collects and processes personal information about your access to and use of our store in order to provide, support, secure, and improve the ecommerce services.

Information you submit through our store may be transmitted to and shared with Shopify and other third parties that may be located in countries other than where you reside.

Shopify may also use information from your interactions with our store, other merchants, and Shopify services to provide enhanced features, analytics, fraud prevention, and personalized experiences.

In some circumstances, Shopify may be responsible for processing your personal information, including responding to certain privacy rights requests related to Shopify-controlled processing.

To learn more about Shopify’s privacy practices, you may review Shopify’s consumer privacy materials through Shopify’s own privacy resources.

6. Cookies and Similar Technologies

Our website may use cookies, pixels, tags, analytics tools, advertising technologies, and similar tracking technologies to:

  • Operate the website
  • Remember preferences
  • Keep items in your cart
  • Support checkout functionality
  • Analyze website traffic
  • Measure advertising performance
  • Prevent fraud
  • Improve store performance
  • Personalize content or advertising where permitted

Some cookies are necessary for the website to function properly. Other cookies may be used for analytics, advertising, or personalization.

You may adjust cookie settings through your browser. However, disabling cookies may affect website functionality, checkout performance, saved preferences, or certain features of our store.

We do not control all third-party cookies or tracking technologies used by external platforms, advertising networks, analytics providers, or embedded tools.

7. Third-Party Websites and Links

Our website may contain links to websites, apps, platforms, or online services operated by third parties.

If you follow links to websites not owned or controlled by MellowPaws, you should review their privacy policies, security practices, and terms.

We are not responsible for the privacy, security, accuracy, content, availability, or practices of third-party websites, platforms, or services.

The inclusion of a third-party link does not imply endorsement, sponsorship, or responsibility for that third party.

8. Children’s Data

Our services are not intended for children under the age of majority in their jurisdiction.

We do not knowingly collect personal information from children under the age of majority.

If you are a parent or guardian and believe that a child has provided personal information to us, please contact us so we can review and take appropriate action where required by law.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “sell” or “share” personal information of individuals under 16 years of age, as those terms may be defined under applicable privacy laws.

9. Security and Retention of Your Information

We use reasonable administrative, technical, and organizational measures designed to protect personal information.

However, no website, internet transmission, payment system, storage system, or security method is completely secure.

We cannot guarantee absolute or perfect security of any information submitted, transmitted, processed, or stored through our services or third-party platforms.

You should avoid sending sensitive or confidential information through unsecured channels.

We retain personal information for as long as reasonably necessary to:

  • Provide services
  • Process orders
  • Maintain accounts
  • Resolve disputes
  • Prevent fraud
  • Comply with legal obligations
  • Enforce agreements and policies
  • Maintain business records

Retention periods may vary depending on the type of information, legal requirements, operational needs, and applicable laws.

10. Your Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information. These rights may include:

  • Right to Access / Know — You may request access to personal information we maintain about you
  • Right to Delete — You may request deletion of certain personal information
  • Right to Correct — You may request correction of inaccurate personal information
  • Right of Portability — You may request a copy of certain personal information in a portable format
  • Right to Opt Out of Sale, Sharing, or Targeted Advertising — You may have the right to opt out of certain uses of personal information for targeted advertising or activities that may be considered “sale” or “sharing” under applicable law
  • Right to Limit or Object — In some jurisdictions, you may have rights to limit or object to certain processing
  • Right to Appeal — In certain locations, you may have the right to appeal a decision regarding your privacy request

These rights are not absolute. They may apply only in certain circumstances, and we may decline, limit, or delay a request where permitted or required by law.

Before processing certain requests, we may need to verify your identity, confirm your request, or request additional information.

We will not discriminate against you for exercising privacy rights where prohibited by applicable law.

11. Opt-Out of Targeted Advertising

Depending on where you reside, you may have the right to opt out of the “sale” or “sharing” of your personal information, or the processing of your personal information for targeted advertising.

To submit a privacy choices request, contact us at:

Email: bgsmotlcue@gmail.com
Phone: +1 (936) 260-5549

Please include “Privacy Choices Request” in your message so we can identify and process your request efficiently.

After opting out, you may still see advertising, but it may be less personalized or less relevant.

Opting out of targeted advertising does not stop all data processing necessary for order fulfillment, fraud prevention, analytics, legal compliance, service operation, or non-personalized advertising.

12. Global Privacy Control

If you visit our website with the Global Privacy Control (GPC) opt-out preference signal enabled, and where required by applicable law, we will treat this as a request to opt out of certain activity that may be considered a “sale,” “sharing,” or targeted advertising for the browser and device used to visit our website.

GPC signals are generally browser- and device-specific.

If you use a different browser or device, clear cookies, or access the store through a different account, your preference may not automatically apply.

Other browser-based “Do Not Track” signals may not be recognized unless required by applicable law.

13. Managing Communication Preferences

We may send promotional emails if you have subscribed, purchased from us, or otherwise provided consent where required.

You may opt out of promotional emails at any time by clicking the unsubscribe link included in our emails or by contacting us.

Even after opting out, we may still send you non-promotional communications, including:

  • Order confirmations
  • Shipping updates
  • Customer service messages
  • Return or refund updates
  • Account notices
  • Legal or policy notices
  • Security-related communications

14. Authorized Agents

Where permitted by applicable law, you may designate an authorized agent to make a privacy request on your behalf.

Before accepting a request from an authorized agent, we may require proof that the agent is authorized to act on your behalf.

We may also require you to verify your identity directly with us before processing the request.

15. Complaints

If you have a complaint about how we process your personal information, please contact us using the contact details below.

Depending on where you live, you may have the right to appeal our response or lodge a complaint with a local data protection authority.

We will review privacy complaints according to applicable law and our internal procedures.

16. International Transfers

We may transfer, store, and process personal information outside the country, state, or region where you live.

For example, personal information may be processed by Shopify, payment providers, shipping partners, analytics providers, advertising partners, customer support tools, or other service providers located in different jurisdictions.

These jurisdictions may have data protection laws that differ from those in your location.

Where required by applicable law, we rely on recognized transfer mechanisms, contractual protections, or other legally permitted safeguards for international transfers.

17. Changes to This Privacy Policy

We may update, revise, or replace this Privacy Policy from time to time to reflect changes to our practices, services, technologies, legal obligations, operational needs, or regulatory requirements.

Any changes will be posted on this page.

Where required by law, we may provide additional notice.

Your continued use of our website or services after changes are posted means you acknowledge the updated Privacy Policy.

18. Contact Information

If you have questions about this Privacy Policy, our privacy practices, or your privacy rights, please contact us:

MellowPaws
Email: bgsmotlcue@gmail.com
Phone: +1 (936) 260-5549
Website: https://mellowpaws.us
Business Type: Online Retail Store
Main Category: Pet Supplies for Dogs and Cats